Digital Marketing Audits
Strategy & Insights

Chief Digital Officers Now Attached to More Than $1 Trillion in Global Sales

Chief Digital Officers by Industry Sector 250x

The total amount of global revenues that CDOs now influence surpasses $1 trillion annually.

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An executive’s guide to the Internet of Things

Internet of things for executives

The rate of adoption is accelerating. Here are six things you need to know.

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Are you a Future Chief Digital Officer?

pippa grayshon, are you a future chief digital officer?

Everything is digital. Marketing and technology have collided and given birth to a generation of Chief Digital Officers.

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New research suggests chief digital officers are no flash in the pan

cdo-flash-in-the-pan

Chief digital officers who are running significant lines of business could become permanent members of the C-suite, according to new research from IDC.

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Embracing Digital Technologies in Traditional Worlds

embracing-digital-tech-world

Businesses that are succeeding in the digital world are questioning key managerial assumptions. Case in point: PagesJaunes, the French Yellow Pages company.

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Chief Digital Officers: Bridging the Innovation Gap Between the CIO and CMO

chief digital officer bridge

In some of the world’s leading brands, the CDO is now the general manager of a large digital business unit with significant revenue targets reporting to the CEO.

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DIGITAL HEALTH & CARE: Europe seeks the code for digital health

Digitalhealth-714x436

The linkage between information and computer technologies inspired new hopes — and fears.

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