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Tag: chief digital officer

Are Ad Agencies Keeping Pace with Marketing’s Massive Digital Uptake? (Hint: Maybe Not)

Are Ad Agencies Keeping Pace with Marketing’s Massive Digital Uptake? (Hint: Maybe Not)

Posted by Tim Bourgeois August 23, 2014 0
While, agencies' digital revenues are growing and, as a percentage, these revenues are comparable to what their clients are spending on digital - the lack...
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Digital Transformation by Any Other Name?

Digital Transformation by Any Other Name?

Posted by Tim Bourgeois August 19, 2014 0
Virtually all survey respondents (99%) believed that “Improving processes that expedite changes to digital properties, i.e. website updates new mobile or...
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In Pursuit of Digital Talent

In Pursuit of Digital Talent

Posted by Tim Bourgeois August 16, 2014 0
The common denominator is that CIOs must step beyond a bits-and-bytes, speeds-and-feeds mentality. It's critical to find people who see the big picture,...
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Chief digital officer vs. chief data officer: Who will win the day?

Chief digital officer vs. chief data officer: Who will win the day?

Posted by Tim Bourgeois August 15, 2014 0
Longevity notwithstanding, neither title is tasked with a simple agenda. But for the digital officer, the tasks at hand are crystalized and better...
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Marketing And Technology Converge In The C-Suite: The Chief Digital Officer

Marketing And Technology Converge In The C-Suite: The Chief Digital Officer

Posted by Tim Bourgeois August 14, 2014 0
Gartner predicts that some 25 percent of businesses will have a CDO by 2015. Often times, it’s an organic development- some 70 percent of CMOs report that...
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5 Questions With… George Corugedo

5 Questions With… George Corugedo

Posted by Tim Bourgeois August 12, 2014 0
George Corugedo is the Co-Founder and CTO at RedPoint Global. George is responsible for leading the development of the RedPoint Convergent Marketing Platform.
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Monday’s Musings: Who Gets To Be A Chief Digital Officer?

Monday’s Musings: Who Gets To Be A Chief Digital Officer?

Posted by Tim Bourgeois August 11, 2014 0
The chief digital officer navigates digital disruption... yet the evolving lineage of the chief digital officer depends on industry.
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5 Questions With… Adam Cahill

5 Questions With… Adam Cahill

Posted by Tim Bourgeois August 7, 2014 0
Adam Cahill is the Chief Digital Officer at Hill Holliday, where he is responsible for identifying emerging trends, encouraging innovation among clients,...
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