“Digital technology not only disrupts business it also enables new business models. Incorporating mobile computing, analytics, big data, cloud and sensors to become a digital business raises questions across the organization. Responding to these questions is the goal of a digital strategy.

Digital touches everything from redefining industry and market structures to creating new customer experiences and capabilities. Generating questions is not an issue with digital. Digital changes business basics. This means that finding the right questions requires starting with those basics but with a digital twist.”

Full Story (Source: Accenture)