Who Art Thou, Chief Digital Officer?
The key is to first understand the most important traits of a digital leader, regardless of title.
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Digital leadership – the coming of the chief digital officer
Barely even a blip on the radar five years ago, this new position is emerging as a growing in popularity as organizations struggle to “tame the digital dragon.”
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Sanoma’s digital transformation gains momentum
The core strategy of Sanoma rests on three pillars and digital is clearly an integral part of that strategy.
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How To Expand Your C-Suite Without Creating New Silos
The titles at the highest levels of business used to be simple. CEO. COO. Then came the CTO and the CMO. And now there is much overlap and confusion over...
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5 Questions With… Scott Brinker
Scott Brinker is co-founder, president and CTO of ion interactive, one of the leading providers of post-click marketing software for advanced landing page...
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Is 2014 the Year of the Chief Digital Officer?
In the end, the ultimate success of the Chief Digital Officer trend may mean the death of the Chief Digital Officer title.
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Harvard’s Chief Digital Officer: 10 Digital Best Practices
As the first Ivy League CDO and one of the first CDOs in higher education, Hewitt draws on her background which includes both traditional business and...
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How to Choose the Right Digital Marketing Model
Four clear paths for winning over—and retaining—customers in the digital era.
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