5 Questions With…

5 Questions With… Scott Meis of Weber Shandwick

Scott Meis

Scott Meis is the SVP of Digital Content Strategy at Weber Shandwick, a global public relations firm.

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5 Questions With… Mark Gross of Data Conversion Laboratory (DCL)

Mark Gross

Mark Gross is the founder of Data Conversion Laboratory (DCL), a document conversion company.

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5 Questions With… Michael Barnes of Forrester Research

Mike Barnes, Forrester

Michael Barnes is a Vice President and Research Director at Forrester, a global advisory firm that helps executives make smart technology decisions.

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7 Questions With… Christine Moorman of The Fuqua School of Business at Duke University

Christine Moorman, Fuqua School of Business

Christine Moorman is the Director of The CMO Survey and a senior member of the Marketing Area at The Fuqua School of Business at Duke University.

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5 Questions With… Jessie Adcock of the City of Vancouver

Jessie Adcock

Jessie Adcock is the Chief Digital Officer for the City of Vancouver in British Columbia, Canada.

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5 Questions With… Skip Besthoff of Inbound Writer

Skip Besthoff

Skip Besthoff is the CEO of InboundWriter, a content optimization app company competing in the marketing technology and automation category. He is also a Partner at Castile Ventures, an early stage venture capital firm.

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5 Questions With… Ameeta Soni


Ameeta Soni is a veteran marketing executive with a unique combination of both large company and venture-backed start-up experience.

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5 Questions With… Scott Kirsner of Innovation Leader

Scott Kirsner of The Boston Globe, Innovation Leader

Scott Kirsner is the Editor and Co-Founder at Innovation Leader, a research and information service focused on corporate innovation. He also is a columnist for the Boston Globe and Program Chair for the Nantucket Conference.

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5 Questions With… Greg Stuart of the Mobile Marketing Association (MMA)


Greg Stuart is the Global CEO of the Mobile Marketing Association, the world’s leading global non-profit trade association with 800 member companies from 50 countries around the world. Greg also serves on the board of The Advertising Council and is the former CEO and President of the Interactive Advertising Bureau (IAB).

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5 Questions With…Mike Kruger of the U.S. Department of Commerce (Part II)


Mike Kruger is the Director of Digital Engagement at the U.S. Department of Commerce, and a battle-tested internet professional, having held digitally-intensive positions in the U.S. federal government since 2008. We first interviewed him in July 2013, and circled around again with him this month to get his take on what he thinks about some of the most critical issues that digital professionals have to deal with in 2015 and beyond.

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5 Questions with…Kelsey Recht of


Kelsey Recht is the CEO and Founder of, which she describes as “a cross between OpenTable and Salesforce”. Before becoming a digital entrepreneur, she held positions at Fidelity Investments, Sears, and

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