What Makes a Great Chief Digital Officer?

“What makes a great Chief Digital Officer?

The answer is ‘in development.’ The role is still nascent, even though the number of CDO’s is expected to double (again) from around 1,000 to 2,000 in 2015.  The first generation of mainstream CDO’s are forging a path, and in doing so, defining the role as they go.

Last week, I had the chance to meet and listen to a talented group of my CDO peers at the Chief Digital Officer Summit in NYC, organized by David Mathison (@bethemedia) and the CDO Club. As I watched the speakers, amazed by some of their outstanding accomplishments, I started to get a sense of what they all had in common.”


Full Story (Source: Todd Unger)

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