L’Oréal appoints a chief digital officer

“The French cosmetics giant has announced the appointment of Lubomira Rochet as Chief Digital Officer, a new position within the Group’s Executive Committee and reporting directly to Jean-Paul Agon, Chairman and CEO of L’Oréal.

Her mission will be, according to Jean-Paul Agon, ‘to accelerate L’Oréal’s digital transformation regarding consumer experience, service-based innovation, customer service and technology platforms.’ Indeed, L’Oreal’s CEO thinks that ‘digital expertise will shape the iconic brands and companies of the 21 century.'”


Full Story (Source: Premium Beauty News)

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