“With all the talk about companies like Dell, Charles Schwab, Amazon, and eBay experiencing success using the Internet, it often gets lost in the clutter how mature, established businesses are making steady progress using the Web for competitive advantage. The manufacturing sector – classic brick and mortar, if you will – clearly falls into this category. Considered staid and obsolete during the Internet boom, these companies survived the crash intact. Even during these recessionary times, leaders in this group continue to invest in Internet projects to get closer to customers and improve business performance.”
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