Finish Line Digital Executive Resigns Months After Website Debacle

“A top digital executive has resigned from Finish Line Inc. (FINL), less than two months after the athletic-goods retailer shuttered a short-lived new website that had design issues, resulting in about $3 million in lost sales.

Finish Line, in a regulatory filing with the Securities and Exchange Commission, said Christopher Ladd resigned as chief digital officer effective Feb. 1. Mr. Ladd, who joined Finish Line in November 2011, was touted as a key hire to help develop the company’s digital and mobile efforts, as Finish Line touted its focus on ‘multi-channel’ retailing.”

 

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