by Mike Kruger
“Russell Reynolds Associates, the senior-level executive search firm, says that the last 2 years have seen the rise of the Chief Digital Officer (CDO), a senior executive who sits at the right hand of the CEO. According to the consulting firm Gartner, 25% of organizations will have a Chief Digital Officer by 2015. Large organizations such as Forbes, CVS, Harvard University, NBC News, Amnesty International USA, and Starbucks have hired CDOs recently. This sort of growth within the private and non-profit sector raises the question, ‘Does my agency need a CDO?’
To answer that question, ask yourself:
-
Does my Agency need to break down silos and eliminate inefficiencies?
-
Does my Agency need to change based on customer service metrics and analytics?
-
Does my Agency need help meeting citizens’ expectations of a 21st century government?
If you answered ‘yes’ to those questions, a CDO may be the person you need to bring change.”
