Burger King launches digital marketing strategy

“Following the launch of its first ever unified website in the Latin America and Caribbean region earlier this year, the Burger King brand has now launched mobile websites, local Facebook pages and an online guest relations tool.

Each of the new digital marketing tools has been designed to enhance the guest experience, the company said.

Burger King guests have the ability to provide feedback on their restaurant experience through the website with the new guest relations tool. Guests can now input their feedback or questions 24 hours a day, seven days a week.”


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